Editorial / Magazine

Founded by Bloomberg, The New York Times Magazine, The Verge · Print publishing, adapted for web

Philosophy

The Story

Editorial design existed in print for 500 years. The transition to the web brought a specific challenge: how do you create hierarchy and drama in a medium that scrolls infinitely? The answer is restraint. Editorial web design uses large headlines that fill the screen, serif typography for authority, and images that bleed to the edges. The white space is not empty — it is pause. It gives the reader's eye somewhere to rest between ideas. The New York Times Magazine proved that people will read 5,000 words if the design gives them permission to slow down. Bloomberg Businessweek proved that charts and data visualization can be as beautiful as photography. Editorial web design is not about replicating print on screen. It is about translating print's principles — hierarchy, rhythm, drama — into a scrolling, responsive medium.

Design Parameters

Best For

Notable Examples